life — broadly defined.

I believe learning skills outside my domain is easier than risking a vision never becoming alive. my journey is UX started with a deep curiosity in making artifacts functional and aesthetic.

my love for art and clothing enabled me to pursue a career in fashion. while I learnt about how aesthetics made an impact on humans, I was curious to understand functionality. so I moved to web experiences in e-commerce to understand user behavior online. i solved problems through content, visuals and UX. to dive into it further, I started learning about user research and content design as a masters student in human-computer interaction/design from indiana university — which brought me back to aesthetics as a user experience designer.

what I do best

conducting user research & usability testing to uncover real needs and translate insights into intuitive design solutions.

designing scalable design systems & interaction flows in Figma, Adobe CC & industry-standard tools that reduce friction and improve usability.

crafting content strategies, UX writing, and visual storytelling that bring clarity, empathy, and trust to digital products.

skills

UX design, content & research.

prototyping, wire framing & usability tests

information architecture, journey mapping

user research, analysis and data visualization

design systems + content systems

content design + strategy, ux writing

visual design, user interface design

my journey in design

I started as an artist to find my way in experiences

then I met web design and we were friends for a long time.

with websites, I stumbled on user experiences.

and now? I am all visual, UX, content & research.

Last Update: 06.11.25

Made with iteration & feedback